Sunday 15 November, Money & Work

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Two glass jars of Cadbury milk chocolate coated almonds with purple lids
✓ 9NewsMoney & Work1 min read

Cadbury chocolate coated almond jars shrink to 250 grams

Chocolate-coated almond jars drop from 280g to 250g for $13, the latest in a decade of shrinkflation.

Cadbury has reduced its chocolate coated almond jars from 280 grams to 250 grams ahead of the festive season, a cut of almost 11 per cent. The smaller jar now retails for $13, though the range typically discounts closer to Christmas.

The jars have shrunk steadily: from 320 grams in 2016 to 310 in 2020, then 280 in 2021, and now 250. Cadbury's other products have suffered similar cuts, Roses boxes fell from 450 grams to 380, and Dairy Milk blocks shrank from 220 grams to 180 over the past decade.

Customers say they are tired of the repeated downsizing. Cadbury blamed supply chain costs: cocoa prices remain above historical levels, plus pressures on fuel, packaging, energy and logistics.

The company said it chose size reduction over a price hike to keep the product accessible.

250 grams
2026 size
Almost 11 percent
Weight reduction
320 grams
2016 size
450 grams to 380 grams
Roses boxes reduction

Why it mattersYou pay the same price for a lighter product, a hidden cost hike that compounds each Christmas.

AustraliaAustralian shoppers buying Christmas stockings will get less almond chocolate this year, at a steady price.

✓ Claims checked against the source. checked 1 d ago

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