Chinese car brand Rox Motor confirms Australian launch with right-hand drive SUV
Rox Motor, a Chinese premium brand, is arriving in Australia late 2026 or early 2027 with a right-hand drive SUV.
Why it matters
Chinese brands are reshaping Australia's SUV market with new premium electric models and technology.
In Australia. Rox Motor's arrival adds another Chinese premium brand to the Australian market, expanding electric SUV choice and price competition in a segment dominated by European names.
Key facts
- Late 2026 or early 2027
- Launch timing
- 235 kilometres
- Rox 01 electric range
- Up to 1226 kilometres
- Adamas combined range
- Chang Jing
- Founder
- Rox Motor is a Chinese premium electric SUV brand entering the Australian market.
- A marketing agency confirmed the arrival to CarExpert in October.
- Rox Motor did not reveal which models would be offered or the distribution network.
- Spy photos show an undisguised right-hand drive Rox Adamas charging in Sydney, confirming active local testing.
- The Rox 01 and Adamas are large SUVs styled like the Land Rover Defender, with six or seven seats.
- Both are extended-range electric vehicles.
- A turbocharged petrol engine charges the battery while electric motors drive the wheels.
- The 01 offers 235 kilometres of electric range and 1115 kilometres combined.
- The Adamas is more upmarket with up to 1226 kilometres of combined range and air suspension.
