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✓ ThemandarinPower & Policy

Victorian government ads breached impartiality rules, auditor finds

Victoria's auditor found government advertising broke the rules. These rules require fairness and no politics.

Victoria's auditor-general found that government advertising broke rules requiring fairness and being free of politics. An audit checked nine campaigns overall.

Not all of them met the requirement to stay unbiased. The Victorian government spent $97 million on advertising in 2024-25.

An increasing share went toward online ads. The report raises concerns about how taxpayer money funds campaigns.

97 million dollars
Government ad spending 2024-25
Nine
Campaigns audited

Why it mattersTaxpayers pay for government advertising. If these campaigns are not fair, public money is used to support one political side.

AustraliaVictorian voters and businesses are affected directly: their tax dollars may be funding ads that push one side of politics rather than providing neutral public information.

✓ Claims checked against the source. checked 10 h ago

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