Ballarat food brand wins $2.35m grant to build factory and enter NZ
Exotic Bazaar got a $2.35 million grant from Victoria. The company will build its own manufacturing facility in Ballarat. This project will create 18 new jobs.
The Middle Eastern-inspired food brand was founded in 2019. Now it is sold at Coles.
The Victorian Investment Fund grant will pay for a manufacturing and fulfillment facility. This means the brand will no longer need several outside providers.
CEO Gilava Pour said having its own production helps the brand. It can try new recipes faster.
It can test new flavours and respond to customer feedback much quicker. The project will create 18 new jobs over three years.
These roles will include production, warehouse, quality and sales staff. New Zealand is the first international market on the expansion roadmap.
Other countries will follow in a planned way. Pour said making everything in one facility gives better control.
This applies to costs, quality and delivery times.
- $2.35 million
- Grant amount
- 18 over three years
- New jobs
- 2019
- Founded
- Ballarat
- Facility location
Why it mattersAn Australian food brand gets backing from regional investment. It will scale up manufacturing and exports. The company creates local jobs. It is also pursuing growth in other countries.
Australia18 new jobs over three years in regional Victoria as local food brand strengthens Australian production base.
✓ Claims checked against the source. checked 13 h ago
