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✓ Google TrendsSport & Play
Isaac Heeney loses sponsors over Melbourne incident
Heeney went to Melbourne police 12 days after a night out with teammates. Major sponsors, including Cetaphil, ended their deals with him.
Why it mattersSponsors drop athletes fast when they let the public down. This can happen even if the athlete cooperates with police.
AustraliaHeeney's fall raises questions about player welfare and club culture within the AFL, affecting how teams manage conduct beyond the field.
✓ Claims checked against the source. checked 2 h ago
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