Coles and Woolworths roll out AI to fight Amazon in online groceries
Online sales now represent 13.6 per cent of Coles revenue and 15.9 per cent of Woolworths, both deploying AI to grow further.
Why it mattersOnline shopping has shifted from a loss-leader channel to a profit centre, forcing both supermarkets to invest heavily or lose market share.
AustraliaAustralian shoppers will see more AI features in Coles and Woolworths apps; Amazon's grocery delivery now arriving locally intensifies competition.
✓ Claims checked against the source and corrected before publish. checked 3 h ago
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