New iPhones, folding phone expected at Apple's Sept. 9 event
Apple will hold its product launch on Sept. 9 at its Cupertino headquarters with new iPhones, Apple Watches, and Siri AI on deck.
Why it mattersThe event marks Apple's major product cycle for the year, introducing technology millions of users rely on daily, and signals what the company prioritises under new leadership.
AustraliaAustralian iPhone users will see new devices and features arrive this month, with Australian pricing and availability to follow the US event.
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