Most Black Friday discounts are 20-30%, not the advertised up to 70%
Most Black Friday discounts are 20 to 30 per cent off, not up to 70 per cent as advertised.
Black Friday arrives on November 27, followed by Cyber Monday on November 30. Retailers push offers of up to 50 and even 70 per cent off, but experts say most discounts actually fall between 20 and 30 per cent.
A big discount percentage can disguise a poor deal: buying inferior products or things you don't need means you've wasted money, even with a steep markdown. The percentage itself doesn't tell you whether the final price is fair.
Instead, compare prices across retailers before the sales begin, especially for electronics and appliances. Check reviews and product history.
Avoid the pressure of limited-time offers pushing you to buy on impulse.
- 20 to 30 per cent off
- Actual discount range
- up to 50 to 70 per cent off
- Advertised discount range
- November 27
- Black Friday date
- November 30
- Cyber Monday date
Why it mattersYou can waste money on poor quality or unwanted goods even with a steep discount, if you're seduced by the percentage.
AustraliaBlack Friday has become a major fixture in Australia's retail calendar, with sales promotions running through much of November.
✓ Claims checked against the source and corrected before publish. checked 4 h ago
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