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Middle-aged man in gray polo shirt smiling in workshop with electric bike and equipment visible
✓ The ExaminerMoney & Work

Tasmanian e-bike pioneers sell up to travel Australia

John Fulton and wife Fiona are selling Tas Electric Vehicles after growing it from a warehouse into one of Tasmania's biggest e-bike retailers.

In 2009, John Fulton was fixing indoor fitness equipment when he started repairing a new product called an e-bike. Business grew so quickly that Tas Electric Vehicles became his full focus.

What started in a Prospect warehouse is now an expansive Invermay showroom. The showroom stocks 120 bikes and scooters, with a busy repairs workshop out back.

E-bikes have extended cycling years for older customers. The shop regularly sees people in their 70s, 80s, and even 90s who say they would have quit the sport a decade ago without electric assist.

"It's been pretty busy running a business, and as it's built up it's just gotten busier," Fulton said. The couple are now selling through Elders Launceston.

They plan to travel Australia in a caravan with their own e-bikes, following the same route their customers describe. The business is for sale by offer.

2009
Business started
120
Bikes and scooters in stock
70s, 80s, 90s
Owner age group of customers
Rodney Rawlings
Selling agent

Why it mattersA small business that found its niche is now part of Tasmania's green transport economy, and its success shows how technology extends independence.

AustraliaTasmanians have lost a local retailer pioneer, but the growing e-bike market means new operators will likely fill the gap.

✓ Claims checked against the source and corrected before publish. checked 3 h ago

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