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File image: Hawthorn players in brown and gold chase the ball against St Kilda at Marvel Stadium in 2025.
✓ The Sydney Morning HeraldSport & Play

Mitchell's half-time spray viral, but Lloyd Meek reveals the care nobody saw

Coach Sam Mitchell's viral half-time spray at Lloyd Meek masked genuine care shown before and after the game.

Sam Mitchell's half-time spray at Lloyd Meek went viral after the ruckman's backwards handball led to a Gold Coast goal in round seven. Mitchell's animated outburst, peppered with strong language, spread quickly online.

What cameras missed was Mitchell checking in before the third quarter and again after the game. Meek said Mitchell told him 'well done, you responded really well'.

Hawthorn won by 49 points, holding Gold Coast goalless in the final term.

Sam Mitchell
Coach
Lloyd Meek, ruckman
Player
Round seven vs Gold Coast
Round and opponent
49 points
Final margin

Why it mattersIt shows how coaching feedback and player welfare work in elite sport.fierce accountability paired with genuine care, not just anger for the cameras.

AustraliaGives AFL fans a clearer picture of how Hawthorn's rebuild works under Mitchell and why his methods are resonating with his playing group.

✓ Claims checked against the source. checked 6 d ago

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