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Camie Fleur. Woman in red halter top holding large colorful bouquet of assorted flowers
✓ SmartcompanyMoney & Work

From sleeping rough to supplying American Express: Camie Fleur's sustainability

From homelessness in Australia, Cyana Duong now runs Camie Fleur, a sustainable florals company.

Cyana Duong arrived in Australia alone from Vietnam to study business. She left her family behind.

Cyana Duong faced a harsh job market and a language barrier. After losing a job as a receptionist, she spent weeks sleeping in a building lobby.

That dark time changed how she thought. Hien, her twin sister with a disability, inspired her to revisit childhood memories.

They used to make paper flowers with their grandfather. Duong started selling silk and preserved flowers through Facebook in 2019.

By late 2020, Camie Fleur was supplying flowers for weddings. Support from Global Sisters, a nonprofit backing women in business, gave the company structure.

In 2024, Camie Fleur got a share of $1 million in backing and exposure. The company now supplies KPMG, Bunnings, and American Express with reusable flowers.

Duong employs three permanent staff and eight casual or seasonal staff. She hires women facing job insecurity.

2019
Started selling
KPMG, Bunnings, American Express
Corporate clients
2026 Smart50 Awards
Award finalist

Why it mattersSustainable flowers cut carbon compared to air-freighted blooms. Corporate clients can show their environmental values without fake greenwashing.

AustraliaCamie Fleur is an Australian business growing from grassroots to corporate scale, a finalist in the 2026 Smart50 Awards sustainability category, showing how migrant entrepreneurs drive local innovation.

✓ Claims checked against the source and corrected before publish. checked 2 h ago

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